Common eCommerce Website Mistakes (and How We Fix Them)
Running an online store but not seeing the sales you expected? You’re not alone. Many eCommerce businesses struggle with hidden mistakes that kill conversions, traffic, and revenue.At Zest Web Solutions, we’ve audited 400+ online stores and found that 90% of them make the same critical errors. The good news? These mistakes are easy to fix—if you know what to look for.In this blog, we’ll break down the top 5 eCommerce website mistakes (with real examples) and show you exactly how we fix them for our clients.
Mistake #1: Slow Loading Speed (Costing You Sales)
🚨 Problem:
53% of visitors abandon a site if it takes over 3 seconds to load.
Slow sites hurt Google rankings and conversions.
💡 How We Fix It:
✅ Optimize Images & Code (Reduce page size by 60%+)
✅ Enable Lazy Loading (Faster initial load time)
✅ Upgrade Hosting (We recommend Shopify Plus or Cloudways for high-speed stores)
📌 Case Study:
We helped an Indian fashion brand reduce load time from 5.2s → 1.8s, resulting in a 34% increase in sales.
Mistake #2: Poor Mobile Experience
🚨 Problem:
60% of eCommerce traffic comes from mobile, yet most stores aren’t optimized.
Tiny buttons, broken layouts, and slow checkout frustrate users.
💡 How We Fix It:
✅ Mobile-First Design (Responsive, thumb-friendly buttons)
✅ Accelerated Mobile Pages (AMP) for faster browsing
✅ One-Click Checkout (Reduces cart abandonment)
📌 Example:
A client’s mobile conversions jumped by 27% after we redesigned their checkout flow.
👉 See Our eCommerce Development Services →
Mistake #3: Weak Product Descriptions & Images
🚨 Problem:
Blurry images and generic descriptions (“Great quality!”) don’t convince buyers.
💡 How We Fix It:
✅ High-Res 360° Product Images (+ Zoom feature)
✅ SEO-Optimized Descriptions (Keywords + benefits, not just features)
✅ Video Demos (Increases trust and conversions)
📌 Before & After:
A client selling handmade jewelry saw a 40% sales boost after we revamped their product pages.
Mistake #4: Complicated Checkout Process
🚨 Problem:
Every extra form field increases cart abandonment by 10%.
💡 How We Fix It:
✅ Guest Checkout Option (No forced sign-ups)
✅ Auto-Fill Shipping (Using Google Address API)
✅ Multiple Payment Gateways (Razorpay, PayPal, UPI)
📌 Result:
One client reduced checkout abandonment from 68% → 22% after our redesign.
👉 Need a Checkout Revamp? Get a Free Quote →
Mistake #5: Zero SEO Strategy
🚨 Problem:
If Google can’t find your store, neither can customers.
💡 How We Fix It:
✅ Keyword-Optimized Product Pages
✅ Fix Broken Links & Redirects
✅ Blog Content for Organic Traffic
📌 Case Study:
An Ayurvedic brand went from 0 to 12,000 monthly visitors after our SEO overhaul.
Don’t Let These Mistakes Cost You Sales
If your store is struggling with slow speed, poor mobile UX, weak SEO, or checkout issues, you’re losing money every single day.The good news? We’ve fixed these exact problems for 400+ stores—and we can fix yours too.🚀 Ready to transform your eCommerce store? 📞 Book a Free 30-Min Strategy Call → 🛠️ Explore Our eCommerce Services →